| About Capital & Marketing |
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Why Us?
Independence
Flexibility
- To maximize the success of the placement process and thanks to
its entrepreneurial approach, Capital & Marketing offers sponsors
a flexible and tailor made approach to the placement process. Its
employees can present themselves as working for the sponsor, for
example. These issues are typically discussed with the sponsor prior
to the launching of the placement process.
Exclusivity
- In its area of expertise, Capital & Marketing seeks an exclusive
mandate from the sponsors on its capital raising needs, whether for
funds or other investment vehicles, or on any transactions requiring
capital markets expertise. Equally, Capital & Marketing will
work exclusively with the Sponsor on its capital raising needs.
Confidentiality
- Capital & Marketing does not disclose any confidential information
relating to a Sponsor or to the investment vehicles issued by the
Sponsor, unless specifically approved by the Sponsor. This is to
ensure Capital & Marketing has privileged and on-going access
to the Sponsor and its capital markets needs.
Selection Process
- The Principals of Capital & Marketing continuously review
all transactions undertaken by the group. The Principals require
unanimous decisions for Capital & Marketing to proceed on any
transaction, and focus their decisions on the following issues:
- Track record of sponsors
- Fiduciary issues, including exclusivity and confidentiality
issues between Capital & Marketing, sponsor and investors
- Marketability of an investment vehicle
- Ability to cross-sell with existing mandates
- Resource allocation
- Alignment of financial interest with the sponsor

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